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STRATEGIC VALUE. MARKET ACCESS. TRUSTED ADVISORY.
I advise developers, hospitality groups, and real estate and investment leaders, in Israel and globally; integrating biophilia, circadian health, Blue Zones and longevity into strategy, properties and market positioning.
My approach combines specialized biophilia and nature-based expertise with 30+ years across real estate, investor relations, design, hospitality, branding and human experience, and a strong working knowledge of both the Israeli market and the standards expected by global boards and investment committees.
The result: stronger positioning, sharper differentiation, and long-term value that goes beyond a single sale or launch.
For buyers, sellers, investors and owners
I offer a complete real estate advisory model;
Residential, commercial, retail, land and JV opportunities, off-market access, and a trusted network across Israel, paired with a biophilia and lifestyle lens most advisors don't bring.
For clients relocating or investing from overseas, I coordinate the full picture: legal, accounting, tax, design; the trusted network needed to actually settle in, not just close on a transaction.
My guidance extends beyond the property itself, to a growing evaluation approach for how a place truly performs for the life someone intends to live, work, explore and invest in.
Certified in Biophilic Design, Forest and Nature Therapy, Nature as Health and Wellness Facilitation.
BIOPHILIC INTELLIGENCE
Biophilia is the human connection to environmental cues and signals.
Biophilic Intelligence—a term coined by Iris Rosin—is how that connection becomes strategy for human flourishing.
In a digital, overstimulated world, biophilia is no longer an amenity.
It is biological infrastructure.
Technology, speed and efficiency shape modern environments.
But the human body still runs on natural light, rhythm, movement, sensory balance, restoration and real connection.
Through Biophilic Intelligence, Iris brings together biophilic design principles, circadian health, nature as health, sensory intelligence, Blue Zones, longevity and human behavior;
Applied across real estate, urban redevelopment and wellness. She translates these disciplines into healthier interiors, outdoor environments, experiences and communities that strengthen how people live, focus, recover, gather and belong.
STRATEGIC OFFERINGS
Biophilic Intelligence is applied across SIX core areas:
BIOPHILIA STRATEGY & VALUE CREATION
Advisory for developers, hospitality groups, furniture companies, brands and institutions seeking stronger differentiation, visibility and long-term value.
Biophilia, circadian health, Blue Zones and longevity are translated into concepts, spaces, products and experiences, — backed by a proprietary evaluation approach for how well a space truly serves the people in it.
URBAN REDEVELOPMENT & MASTER-PLANNED COMMUNITIES
Advisory for master-planned developments and large-scale redevelopment projects, applying biophilic design and lifestyle strategy at the community level — so large-scale spaces perform for long-term health, performance and belonging, not just density and yield.
REAL ESTATE ADVISORY
Trusted guidance across residential, commercial, retail, land acquisition, hospitality and investment real estate- In Israel.
Iris combines property expertise with a lifestyle lens, deep knowledge of Israel, and a trusted network of legal, tax, accounting and design professionals, helping clients make stronger decisions beyond the transaction, so a purchase becomes a place to live, work, explore and invest.
CLUB SABRA PRIVATE LIFESTYLE COMMUNITY
An exclusive, curated community connecting Israelis, Olim, returning residents, visitors, and internationally minded people through business, culture, wellness, adventures, walks, talks, and distinctive experiences across Israel.
NATURETIME.APP
A digital platform turning biophilic principles into practical tools for focus, recovery, wellbeing and performance.
The guide is loaded with daily routines, wellness music, modalities, meditation videos and more.
Designed for individuals, communities, residences, hospitality and workplaces.
COOLY ISRAEL
Executive business trips, strategic access and curated Israel experiences for investors, founders, family offices, real estate leaders and international guests.